Djojo, Pramusinto Hanggar and -, Dra. Wuryaningsih Dwi Lestari, M.M (2018) Pengaruh Pelayanan, Mekanisme Pinjaman ( LPS), Suku Bunga dan Undian Berhadiah Terhadap Keputusan Menabung Si Raja di BPR Kartasura Saribumi. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
This research aims to analyze the influence of services, loan mechanism (LPS), interest rate and prize draw to the decision to save at BPR Kartasura Saribumi. The results of this research are expected to be used as an evaluation material to the effectiveness and efficiency in applying the effective marketing strategy for BPR Kartasura Saribumi. This sample research is the customer in the operational headquarters of BPR Kartasura Sribumi with non probability as sampling technique. The results of research for the influence of services, loan mechanism (LPS), interest rate and sweepstakes with prizes on the decision to save si raja in BPR Kartasura Saribumi obtained significant value.
Item Type: | Karya ilmiah (Skripsi) |
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Uncontrolled Keywords: | services, LPS, interest rates, reward and prizes draw |
Subjects: | H Social Sciences > H Social Sciences (General) |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | PRAMUSINTO HANGGAR DJOJO |
Date Deposited: | 02 Aug 2018 06:25 |
Last Modified: | 02 Aug 2018 06:27 |
URI: | http://eprints.ums.ac.id/id/eprint/64811 |
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