Potensi Program Wirausaha Merdeka Dalam Meningkatkan Penjualan Melalui Strategi Pemasaran Di Tsabita Bakery Outlet Kartasura

Bachtiar, Fikry Maulana and , Lintang Kurniawati, S.E., M.Si. (2024) Potensi Program Wirausaha Merdeka Dalam Meningkatkan Penjualan Melalui Strategi Pemasaran Di Tsabita Bakery Outlet Kartasura. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

The Independent Entrepreneurship Program to Achieve Business Success through Entrepreneurial Skills discusses all activities carried out by the author when implementing the Independent Entrepreneurship program at the University of Muhammadiyah Surakarta in 2023. The program implementation lasts for 5 (five) months starting from August 5, 2023 to December 3, 2023. The Independent Entrepreneurship Program which is part of MBKM aims to provide opportunities for students to learn and develop into prospective entrepreneurs outside of formal education. The Independent Entrepreneurship Program provides learning to students in entrepreneurial development, especially to improve managerial, financial, technological adaptation, actualization competencies creativity, adaptability to the development of the ability to create products that suit Creating products that suit the needs of the community. Through various These strategic, innovation, and collaborative activities are what make the increase leadership skills, problem solving, critical thinking, cooperation and soft skills on the spirit of practice so as to create business success.

Item Type: Thesis (Skripsi)
Uncontrolled Keywords: Independent Entrepreneurship Program, Business Success, Skills Entrepreneurship
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi dan Bisnis > Akuntansi
Depositing User: FIKRY MAULANA BACHTIAR
Date Deposited: 03 Jun 2024 01:22
Last Modified: 03 Jun 2024 01:22
URI: http://eprints.ums.ac.id/id/eprint/124585

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