Pengaruh Pengetahuan Lingkungan Terhadap Niat Beli Produk Hijau Yang Dimediasi Oleh Sikap Kepedulian Lingkungan

Aminnudin, Khoirul and , Dr. Rini Kuswati, S.E., M.Si (2018) Pengaruh Pengetahuan Lingkungan Terhadap Niat Beli Produk Hijau Yang Dimediasi Oleh Sikap Kepedulian Lingkungan. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

To the effect that wants to be reached from this research performing is:(1 ) For menganalisis environmental gnostic positive influence for intention to buy green product. (2 ) for menganalisi environmental gnostic positive influence to environmental care attitude (3 ) for menganalisis attitude positive influence care environmentaling to intention buys green product. (4 ) for menganalisis attitude positive influence memediasi's environmental care environment science for intention to buy green product. Quantitative observational type with survey's approaching. Population in observational it is society at Silvan Bulurejo Mojogedang who utilizes to put off the light LED( light emitting is diode . Sample that taken by total 100 person, with method purposive is sampling , which is sample take that is drawn the line on specific types of informen suitably researcher criterions. analisis's tech data in observational it utilizes: (1 ) instrumental quality Quizs data were used to test validities with CFA, reliabilitas's quiz with cronbach alpha , and normality with Kolmogorov Smirnov. (2 ) Regression Quiz get ladder( Hierarchical Regression ), (3 ) Mediasi's Quizs, (4 ) Hypothesis Quizs, by use of quiz t, quiz F, determinant coefficient quiz (R 2 ).Result observationaling to point out:(1) analisis's result positive influential environment science and signifikan to environmental care attitude (2 ) analisis's Results influential environmental care attitudes positive and signifikan for intention to buy green products. (3 ) analisis's Results influential environmental care attitudes positive and signifikan for intention to buy green products. (4 ) analisis's Results is gotten that environmental care attitude that memediasi can environmental science influence for intention to buy green product

Item Type:	Karya ilmiah (Skripsi)
Uncontrolled Keywords:	environmental science,intention buys, environmental care attitude
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User:	KHOIRUL AMINNUDIN
Date Deposited:	20 Mar 2018 03:57
Last Modified:	20 Mar 2018 03:57
URI:	http://eprints.ums.ac.id/id/eprint/60541

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