Pengaruh Kepercayaan, Kualitas Informasi, Persepsi Resiko, Keamanan Dan Kemudahan Terhadap Keputusan Pembelian Secara Online (Studi Kasus Pada Mahasiswa Program Studi Akuntansi Angkatan 2014 Universitas Muhammadiyah Surakarta)

Adiningsih, Fatimah and , Fauzan, SE. M.Si, Ak (2018) Pengaruh Kepercayaan, Kualitas Informasi, Persepsi Resiko, Keamanan Dan Kemudahan Terhadap Keputusan Pembelian Secara Online (Studi Kasus Pada Mahasiswa Program Studi Akuntansi Angkatan 2014 Universitas Muhammadiyah Surakarta). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This research aim to test influence of trust, information quality, risk perception, amenity and security to the purchasing decision by online at Accountancy Student Study Program Muhammadiyah University of Surakarta generation 2014. The research type are used survey research by using questionary. Population and sampel which are used in this research that the Accountancy Student Study Program Muhammadiyah University of Surakarta generation 2014, with purposive sampling as its intake technique. Hypothesis tested in this research use analyzer of validity test, reliability test, classic assumption test, doubled linear regression, F test, t test, and coefficient of determinasi (adjusted R2). Result of the research indicate that trust, information quality and amenity have influence to purchasing decision by online. While risk perception and security don't have influence to purchasing decision by online. Trust, information quality, risk perception, amenity and security by simultan have an effect on to decision of purchasing by online. Result of examination of coefficient of determinacy (adjusted R2) indicating that trust, information quality, risk perception, amenity and security can explain variability the purchasing decision.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Trust, information quality, risk perception, amenity, security and purchasing decision.
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi dan Bisnis > Akuntansi
Depositing User: FATIMAH ADININGSIH
Date Deposited: 09 Feb 2018 01:17
Last Modified: 09 Feb 2018 01:17
URI: http://eprints.ums.ac.id/id/eprint/59861

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