Analisis Faktor Yang Mempengaruhi Pengunjung Berwisata Dikawasan Kemuning Karanganyar (Studi Kasus : Objek Wisata Kawasan Kemuning Karanganyar)

Putra, Yusuf Sandika and , Dr. Ir. Suranto, ST, MM, M.Si (2021) Analisis Faktor Yang Mempengaruhi Pengunjung Berwisata Dikawasan Kemuning Karanganyar (Studi Kasus : Objek Wisata Kawasan Kemuning Karanganyar). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This study is to (1) analyze the influence of the relationship and significance of tourist attractions (4a), institutional roles, and community participation on tourist satisfaction (2) to analyze the influence of the relationship and the significance of tourist satisfaction on the interest in revisiting (3) suggesting factors for increase tourist satisfaction. This research is expected to be able to provide benefits for tourism management, namely DISPASPORA in knowing how satisfied tourists are with tourist objects and determining factors to improve the quality of tourist objects. This research was conducted on a tourist attraction in the Kemuning Karanganyar area which is a tourist attraction on the slopes of Mount Lawu in Karanganyar Regency. Retrieval of data using purposive sampling method through google form questionnaires distributed to tourists. The data analysis method used is Structural Equation Modeling (SEM), which is a multivariate analysis method that can analyze complex variable relationships to thoroughly explain the relationship between variables in the study. The results showed that the factors of Attraction, Aminities (Facilities) and Community Participation had a positive and significant effect, institutional factors had a positive but insignificant effect, the Accessibility and Ancillary Service factors had a negative and insignificant effect on tourist satisfaction. Tourist Satisfaction has a positive and significant effect on Revisiting Interest. Recommendations for strategies to increase tourist satisfaction are prioritized on factors that have a significant impact on tourist satisfaction, including: Attraction, Aminities, and Community Participation.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Daya Tarik Wisata, Kepuasan Wisatawan, Minat Kunjung Ulang, SEM(Structural Equation Modeling)
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HE Transportation and Communications
H Social Sciences > HN Social history and conditions. Social problems. Social reform
S Agriculture > S Agriculture (General)
Divisions: Fakultas Teknik > Teknik Industri
Depositing User: YUSUF SANDIKA PUTRA
Date Deposited: 08 Apr 2021 06:53
Last Modified: 08 Apr 2021 06:53
URI: http://eprints.ums.ac.id/id/eprint/90431

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