Analisis Kepuasan Konsumen Terhadap Kualitas Pelayanan Pada Hypermart Assalam Dengan Metode Fuzzy Service Quality

Nudin, Choirul Ihwan and , Hafidh Munawir, S.T., M.Eng (2018) Analisis Kepuasan Konsumen Terhadap Kualitas Pelayanan Pada Hypermart Assalam Dengan Metode Fuzzy Service Quality. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

Hypermart Assalam is a retail company from sukoharjo district. Same with other retail companies Hypermart Assalam is a store that sells products of community needs. Over time the same company with Hypermart Assalam always develop its service. Not unlike Hypermart Assalam also participate in the development of services. The purpose of this research is the analysis of customer satisfaction on Hypermart Assalam service. the method used to analyze is Fuzzy Service Quality. The results of this study indicate that consumers have not been satisfied with the services provided by Hypermart Assalam with the main improvement priority is the distance between the parking lot with a shop-valued -3,665. then in improving the service in Hypermart Assalam this research is accompanied by methods of improvement using TRIZ.

Item Type:	Karya ilmiah (Skripsi)
Subjects:	T Technology > T Technology (General)
Divisions:	Fakultas Teknik > Teknik Industri
Depositing User:	CHOIRUL IHWAN NUDIN
Date Deposited:	11 Apr 2018 10:02
Last Modified:	11 Apr 2018 10:02
URI:	http://eprints.ums.ac.id/id/eprint/61981

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