Pengaruh Literasi Keuangan Dan Finansial Technology Terhadap Perilaku Keuangan Driver Gojek (Studi Kasus Komunitas Gojek di Solo Raya)

Andriyantari, Tatsani Adha and , M. Sholahuddin, S.E., M.Si. (2023) Pengaruh Literasi Keuangan Dan Finansial Technology Terhadap Perilaku Keuangan Driver Gojek (Studi Kasus Komunitas Gojek di Solo Raya). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This study aims to analyze the effect of financial literacy and FinTech on the financial behavior of Gojek drivers. There are differences in terms of the variety of variables, research methods, theoretical basis and research results. The novelty of this research lies in the use of basic theory, which combines the theory of planned behavior with the Unified Theory of Acceptance and Use of Technology (UTAUT) as a model. This study uses a quantitative method with the object of Gojek drivers in the Solo Raya basecamp area. Samples were taken using the non-probability sampling method, with total saturation being all Gojek drivers in the Gojek community in the Greater Solo area. Data were collected using questionnaires and analyzed using SPPS version 20. The results of this study in the form of financial literacy variables are not statistically supported, so financial literacy has no effect on financial behavior. FinTech variables influence financial behavior. And the investment interest variable influences financial behavior. The Gojek Soloraya community has not made an investment, therefore it is necessary to educate the whole community so that they can make investment plans that are adjusted to income.

Item Type: Thesis (Skripsi)
Uncontrolled Keywords: Literasi keuangan, FinTech , keuangan, driver Gojek, Minat Investasi
Subjects: H Social Sciences > HJ Public Finance
L Education > L Education (General)
T Technology > T Technology (General)
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: TATSANI ADHA ANDRIYANTARI
Date Deposited: 20 May 2023 06:23
Last Modified: 23 Dec 2023 06:20
URI: http://eprints.ums.ac.id/id/eprint/112723

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