Briliency, Elnoventya Anindita and , Dra. Wafiatun Mukharomah, M.M. (2023) Analisis Faktor-Faktor yang Mempengaruhi Minat Penggunaan Financial Technology (Fintech) Pada Masyarakat Surakarta. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The development of the times encourages all aspects of using technology, including in the financial sector. The technology used in financial services is called financial technology (fintech). This study aims to analyze the factors that influence the public's interest in using fintech. The independent variables in this study are perceived convenience, perceived benefits, trust, and financial literacy. Meanwhile, interest in using fintech is the dependent variable. The population in this study is the people of Surakarta. Sampling used a purposive sampling method with the criteria of respondents being Surakarta people and having used fintech services. Questionnaires as primary data using a Likert scale were distributed via Google form and the results obtained were 102 respondents who met the criteria. Data was processed using SPSS 26.0 software with multiple linear regression analysis method. The results show that perceived convenience, perceived benefits, trust, and financial literacy have a positive and significant effect partially or simultaneously on interest in using financial technology (fintech).
Item Type: | Thesis (Skripsi) |
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Uncontrolled Keywords: | financial technology, fintech, minat penggunaan |
Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HG Finance |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | ELNOVENTYA ANINDITA BRILIENCY |
Date Deposited: | 17 Feb 2023 07:45 |
Last Modified: | 17 Feb 2023 07:45 |
URI: | http://eprints.ums.ac.id/id/eprint/110076 |
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