Analisis Potensi dan Strategi Pengembangan Objek Wisata Religi di Kabupaten Kudus

Dimaryati, Aisyah Nur and , Dr. Kuswaji Dwi Priyono, M.Si (2023) Analisis Potensi dan Strategi Pengembangan Objek Wisata Religi di Kabupaten Kudus. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

Kudus Regency is one of the regencies in Central Java Province which has various kinds of tourist objects, one of which is a religious tourism object that is superior, including the Tower and Tomb of Sunan Kudus, the Mosque and Tomb of Sunan Muria, and the Tomb of Syekh Sadzali. These three tourist objects have the potential to be developed because there are two tombs of Sunan Walisongo and they are close to the Demak Sultanate which is the center of the spread of Islam in Java, but the problem is that the tourist attraction is only busy at certain times. In addition, the existing facilities are still incomplete and the lack of promotion from the local government. The purposes of this study include analyzing the potential of each tourist object internally and externally, and analyzing the strategy for developing religious tourism in Kudus Regency. The analytical method used is direct field observation and spatial analysis methods. The results of this study indicate that religious tourism objects that have moderate internal potential are the Tower and Tomb of Sunan Kudus, and the Mosque and Tomb of Sunan Muria with a score of 10, for low internal potential is the Tomb of Syekh Sadzali with a score of 8. Attractions that have high external potential are The Tower and Tomb of Sunan Kudus received a score of 22, and the Mosque and Tomb of Sunan Muria received a score of 19, for moderate external potential is the Tomb of Syekh Sadzali with a score of 15. The development strategy according to the SWOT analysis that can be done is to develop strengths and opportunities by making tour packages with tourism in the vicinity and carry out promotions using social media

Item Type: Thesis (Skripsi)
Uncontrolled Keywords: Religious tourism object, internal potential, external potential, SWOT
Subjects: G Geography. Anthropology. Recreation > G Geography (General)
Divisions: Fakultas Geografi > Geografi
Fakultas Geografi > Geografi
Fakultas Geografi > Geografi
Depositing User: AISYAH NUR DIMARYATI
Date Deposited: 17 Feb 2023 05:06
Last Modified: 17 Feb 2023 05:06
URI: http://eprints.ums.ac.id/id/eprint/108631

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