Pengukuran Kualitas Pelayanan pada Obyek Wisata Tenggir Park di Kecamatan Ngargoyoso Melalui Metode Servqual (Studi Kasus: Obyek Wisata Tenggir Park, Desa Berjo Kecamatan Ngargoyoso, Kab.Karanganyar, 57793)

Juniarti, Dwi and , Ir. Much. Djunaidi S.T., M.T (2020) Pengukuran Kualitas Pelayanan pada Obyek Wisata Tenggir Park di Kecamatan Ngargoyoso Melalui Metode Servqual (Studi Kasus: Obyek Wisata Tenggir Park, Desa Berjo Kecamatan Ngargoyoso, Kab.Karanganyar, 57793). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This research was conducted at Tourism Object Tenggir Park which is located in Berjo Village, Ngargoyoso District, Kab. Karanganyar where this tourist attraction offers an instagramable selfie spot against a backdrop of typical green hills, Tenggir Park has a successful place in the hearts of tourists. In addition to offering distinctive natural scenery of the hills and a number of instagenic photo spots. Tenggir Park Tourism Karanganyar has several interesting spots as a place to take pictures with friends or family, among them there are spots in Papua's honai house, often used as an area for selfie photos. This tourism object is engaged in the tourism service industry that researchers use to conduct research on the theme of service quality. Customer satisfaction (customer’s satisfaction) is defined as a comparison between customer perceptions of services received and expectations previously using these services (Jasfar, 2012). The SERVQUAL method can be used to assess customer satisfaction and to improve service quality. The results showed that all dimensions received a positive gap value which means that it had met the expectations / expectations of visitors. The calculation of the level of satisfaction measured using the Customer Satisfaction Index (CSI) of 77.20% which means "Satisfied". Keywords: CSI, Service Quality

Item Type:	Karya ilmiah (Skripsi)
Uncontrolled Keywords:	Kata kunci: CSI, Kualitas Pelayanan
Subjects:	H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Fakultas Teknik > Teknik Industri
Depositing User:	DWI JUNIARTI
Date Deposited:	27 Feb 2020 09:27
Last Modified:	27 Feb 2020 09:27
URI:	http://eprints.ums.ac.id/id/eprint/81926

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