Pemanfaatan Limbah Furniture Menggunakan metode Conjoint Analysis (CA)

Pradinata, Digi and , Dr. Suranto, MM. (2017) Pemanfaatan Limbah Furniture Menggunakan metode Conjoint Analysis (CA). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

SMEs (Small and Medium Enterprises) plays an important role to the lives of Indonesian people, especially on the development and progress of the Indonesian economy. CV. Nuansa kayu bekas is one of the many SMEs in Indonesia, engaged in the construction of furniture. Unproductive wood waste produced is usually only used as fuel for heating and not processed or used again as furniture construction materials. Therefore, the author took the initiative to make a product by utilizing waste furniture. Conjoint Analysis (CA) is a multivariate analysis method, this analysis is used to obtain a combination of attributes of a product or service that most consumers prefer. The result of conjoint analysis in this research is giving information that product with small size ( 35 cm x 16 cm x 12 cm), made with kayu jati And has a price RP.150.000-Rp.200.000 Is a product desired or expected respondents. While attributes that are considered important and most widely considered by the respondent for a product is the attribute of the material as big as 54,64%, Then the price attribute is as big as 40,84%, While the attributes of the size is less in consideration by the respondent seen from the amount of importance level that is as big as 4,52%.

Item Type:	Karya ilmiah (Skripsi)
Uncontrolled Keywords:	SME (Small and Medium Enterprises), CV.Nuansa Kayu Bekas, Conjoint Analysis (CA).
Subjects:	T Technology > TT Handicrafts Arts and crafts
Divisions:	Fakultas Teknik > Teknik Industri
Depositing User:	DIGI PRADINATA
Date Deposited:	06 Nov 2017 04:20
Last Modified:	06 Nov 2017 04:20
URI:	http://eprints.ums.ac.id/id/eprint/56959

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