Dinamika Dan Perkembangan UMKM Produk Halal Pada Pandemi Covid-19: Studi Kasus Di Kabupaten Pacitan

Fajar, Nurdana Malik and , Aminudin Ma'ruf Birkh.,M.SC (2022) Dinamika Dan Perkembangan UMKM Produk Halal Pada Pandemi Covid-19: Studi Kasus Di Kabupaten Pacitan. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

The role of Sharia MSMEs is very important as a job opportunity for the community to work and for the sustainability of daily life. This study aims to determine the consequences, developments and survival strategies of Sharia MSME actors in Pacitan Regency. This research method uses qualitative descriptive methods. The data was taken from interviews with 15 Sharia MSME actors in Pacitan Regency. Due to the Covid-19 pandemic, Sharia MSME players in Pacitan Regency experienced a decline in sales, reduced customers, and running low capital. The development of Sharia MSME players in Pacitan Regency is a decrease in sales turnover, raw materials increase, and increase selling prices. The strategy carried out by MSME players in Pacitan Regency is to sell online, reduce trade stocks, make selling promos, cooperate with other Sharia MSMEs. It is hoped that with this research, the government can listen and pay attention to the good input given by Sharia MSME actors. In addition, Sharia MSME actors are expected to be consistent with the strategies carried out by following policies from the government to continue to comply with health protocols in selling.

Item Type:	Thesis (Skripsi)
Uncontrolled Keywords:	Covid-19, Sharia MSMEs.
Subjects:	B Philosophy (General) > BA Islam > BA12 Hukum Ekonomi Islam H Social Sciences > HC Economic Development > Microeconomics
Divisions:	Fakultas Agama Islam > Hukum Ekonomi Syariah (HES)
Depositing User:	NURDANA MALIK FAJAR
Date Deposited:	07 Nov 2022 04:13
Last Modified:	07 Nov 2022 04:13
URI:	http://eprints.ums.ac.id/id/eprint/105463

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