Prakosa, Muhammad Latief and Mustika, Ganang Dika and Istiqomah, Arum Diyah Ayu (2022) Analisis Penggunaan Bahasa Dalam Iklan Makanan. Universitas Muhammadiyah Surakarta.
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Abstract
Language is very important in people's lives, humans will not be separated from the use of language. Language as a means of communication used to provide information, ideas, thoughts, intentions and feelings The type of research used is qualitative research, about analyzing the use of language contained in advertisements that produce descriptive data in the form of written words. attracting consumer interest Describe the factors that can determine the occurrence of language use in food products to attract consumer interest This research can be used as a reference or guideline in using good language in order to attract consumers to buy food products produced
Item Type: | Other |
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Uncontrolled Keywords: | Language, Advertising, Food |
Subjects: | P Language and Literature > PO Indonesia Literature |
Divisions: | Fakultas Keguruan dan Ilmu Pendidikan > Pendidikan Bahasa, Sastra Indonesia dan Daerah |
Depositing User: | Hanun Adlan |
Date Deposited: | 26 Aug 2022 01:53 |
Last Modified: | 26 Aug 2022 01:53 |
URI: | http://eprints.ums.ac.id/id/eprint/104473 |
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