Pengaruh Social Media, Lingkungan dan Motivasi Terhadap Minat Mahasiswa Menjadi Entrepreneur

Dhiya Raihan, Fieka and , Drs. M. Farid Wadji, M.M., Ph.D (2022) Pengaruh Social Media, Lingkungan dan Motivasi Terhadap Minat Mahasiswa Menjadi Entrepreneur. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This study aims to analyze the influence of social media, environment and motivation on students' interest in becoming entrepreneurs. This type of research is quantitative research, with a student population of FEB University of Muhammadiyah Surakarta. This study involved 125 people who were FEB students at the Muhammadiyah University of Surakarta as respondents. This data collection tool uses a questionnaire with measurements using a Likert Scale. The data analysis technique used in this study uses the SEM model with a partial least squares (PLS) approach. The result of this study is that social media has a significant effect on entrepreneurial interest. The environment has no significant effect on entrepreneurial interest. Motivation has a significant effect on entrepreneurial interest.

Item Type:	Thesis (Skripsi)
Uncontrolled Keywords:	social media, environment and motivation.
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User:	FIEKA DHIYA RAIHAN
Date Deposited:	09 Aug 2022 03:48
Last Modified:	09 Aug 2022 03:48
URI:	http://eprints.ums.ac.id/id/eprint/103028

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