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Saputra, Inggrit Faza and Soepatini, S.E., M.Si., Ph.D, Soepatini, S.E., M.Si., Ph.D (2020) Analysis Segmentation, Targeting, and Positioning (STP) Toward The Development of Halal Hanwoo Beef in South Korea. Skripsi thesis, Universitas Muhammadiyah Surakarta.