Arinda, Vidya Audina Gesty and , Rina Sari Kusuma, M.I.Kom (2021) Selca Day Sebagai Aktivitas Komunitas Online Penggemar K-Pop Perempuan Di Twitter. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The Korean Wave phenomenon that is currently trending is a cultural product from South Korea that emerged due to the diversity of cultures in the world. This culture can bring changes to society regarding tastes in music, drama, film, fashion, and lifestyle. Globalization has shaped K-Pop and its rise abroad. The development of an increasingly advanced era has brought those who love the Korean Wave to get together and communicate using social media to interact with their idols or fellow fans. The purpose of this research is to find out what motivation drives K-Pop fans on Twitter to participate in the selca day event. Selca day is an event that is held every month by K-Pop fans on Twitter and each fandom has a different date to celebrate it. The theory used in this research is the CMC theory, which is a process of communicating between humans via a computer that is carried out with a specific context and purpose, CMC used to see how fans interact with each other and establish themselves on Twitter, and fan motivation theory, which is the things that motivate individuals to become fans. The research method used a qualitative descriptive method with a constructivist paradigm. The subjects K-Pop fans who used Twitter and the object the enthusiasts motivation to participate in the selca day. Sampling data using purposive sampling technique, and for data collection will be done by interview, observation and literature study. The data analysis will be carried out using an interactive analysis model with an inductive approach and the validity of the research using triangulation. The result of this research is that the enthusiasm of fans comes from the emotions of pride and love, the hopes of fans in the form of mutual progress, the increased self-esteem of fans due to this event, and the friendship between them that is getting more solid and the selca day is a response to fans parasocial behavior.
| Item Type: | Karya ilmiah (Skripsi) |
|---|---|
| Uncontrolled Keywords: | fandom, k-pop, motivasi, selca day, twitter. |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi |
| Depositing User: | VIDYA AUDINA GESTY ARINDA |
| Date Deposited: | 31 May 2021 02:10 |
| Last Modified: | 31 May 2021 02:11 |
| URI: | http://eprints.ums.ac.id/id/eprint/91304 |
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