Produktivitas Fandom Army Dalam Kegiatan Fundraising Di Surakarta

Sumunarsih, Saras Bening and , Nur Latifah Umi Satiti, M.A (2020) Produktivitas Fandom Army Dalam Kegiatan Fundraising Di Surakarta. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

BTS, Bangtan Sonyeondan is a boy group from South Korea that now on the top of the careers. BTS is the only one boy group from East Asia who won international award at Billboard Music Award since 2017 until 2019. BTS's success did not escape the support of their fans at the fandom ARMY. This research show the productivity of ARMY in charity or fundraising with theory of fundraising and enunciative productivity theory. From this fundraising they can show up that they can active and productive. This reasearch done by using qualitative methods and descriptive research types. The sampling technique used are purposive sampling with in-depth interview and used Miles & Huberman data analysis. The result of the research is to know that BTS fans giving new identity about them self as a fans so they can active and produvtive with the fundraising.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: BTS, fans, produktif, fundraising
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User: SARAS BENING SUMUNARSIH
Date Deposited: 24 Oct 2020 03:09
Last Modified: 24 Oct 2020 03:26
URI: http://eprints.ums.ac.id/id/eprint/86650

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