Pengaruh Persepsi Kemudahan Pengguna, Persepsi Manfaat, Dan Persepsi Kepercayaan Terhadap Minat Menggunakan Ovo

Safitri, Diah Ayu and , Ihwan Susila, S.E, M.Si, Ph.D (2020) Pengaruh Persepsi Kemudahan Pengguna, Persepsi Manfaat, Dan Persepsi Kepercayaan Terhadap Minat Menggunakan Ovo. Skripsi thesis, Universitas Muhammadiyah Surakarta.

	PDF (Naskah Publikasi) NASPUB (1).pdf Download (637kB)
	PDF (Halaman Depan) HALAMAN DEPAN.pdf Download (674kB)
	PDF (Bab I) BAB I.pdf Download (159kB)
	PDF (Bab II) BAB II.pdf Restricted to Repository staff only Download (265kB)
	PDF (Bab III) BAB III.pdf Restricted to Repository staff only Download (385kB)
	PDF (Bab IV) BAB IV.pdf Restricted to Repository staff only Download (349kB)
	PDF (Bab V) BAB V.pdf Restricted to Repository staff only Download (8kB)
	PDF (Daftar Pustaka) DAFTAR PUSTAKA.pdf Download (141kB)
	PDF (Lampiran) LAMPIRAN.pdf Restricted to Repository staff only Download (398kB)
	PDF (Pernyataan Publikasi) PERNYATAAN PUBLIKASI.pdf Restricted to Repository staff only Download (408kB)

Abstract

This study aims to determine the effect of perceived ease of use, perceived usefulness, and perceived trust in the interest in using OVO. This research is a quantitative research. The population in this study were students of the Muhammadiyah University of Surakarta. The number of samples in this study were 200 respondents, the method of data collection using non probability sampling with the type of purposive sampling where researchers determine the sampling by providing specific criteria. The data collection method uses a questionnaire. Data analysis techniques in this study were the validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, determination test (R2), model accuracy test (F test), multiple linear regression test and hypothesis test (t test). The results showed that the perception of user convenience and the perception of trust had a significant effect while the perception of benefits did not significantly influence the interest in using OVO.

Item Type:	Karya ilmiah (Skripsi)
Uncontrolled Keywords:	perceived ease of use, perceived usefulness, perceived trust, interest in using
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User:	DIAH AYU SAFITRI
Date Deposited:	15 Aug 2020 04:00
Last Modified:	15 Aug 2020 04:00
URI:	http://eprints.ums.ac.id/id/eprint/84862

Actions (login required)

View Item