Faktor - Faktor Yang Mempengaruhi Pola Konsumsi Masyarakat di Kota Surakarta

Kurniawati, Elsa and , Dr. Didit Purnomo, SE., M.Si (2019) Faktor - Faktor Yang Mempengaruhi Pola Konsumsi Masyarakat di Kota Surakarta. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

Broadly speaking, community needs can be divided into food and non-food consumption. The purpose of this study was to determine the effect of income, lifestyle and education level on people's consumption patterns in the city of Surakarta. The population in this study is the people of Surakarta City who have fixed income and have worked. By using a sampling technique using the Slovin formula, the number of samples in this study amounted to 100 people. While the data analysis technique used is descriptive analysis with hypothesis testing done by multiple linear regression analysis with the E-Views method. The results showed that income and lifestyle had a positive and significant effect on public consumption in the city of Surakarta. But the income variable has the most dominant influence on public consumption in the city of Surakarta. From the regression results, the correlation coefficient (R) shows that the independent variable (income) has a close relationship with the dependent variable (public consumption), while the coefficient of determination (R2) shows that there is a large influence between the independent variable and the dependent variable.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Income, Lifestyle, Education Level
Subjects: S Agriculture > S Agriculture (General)
Divisions: Fakultas Ekonomi dan Bisnis > Ilmu Ekonomi dan Studi Pembangunan
Depositing User: ELSA KURNIAWATI
Date Deposited: 16 Aug 2019 02:32
Last Modified: 16 Aug 2019 02:32
URI: http://eprints.ums.ac.id/id/eprint/76174

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