Motif Subscriber Menonton Channel Youtube(Studi Deskriptif Kualitatif Motif Subscriber Menonton Channel Youtube Presiden Joko Widodo)

Setiabudi, Hartanto and , Dr. Edi Purwo Saputro, S.E.,M.Si (2018) Motif Subscriber Menonton Channel Youtube(Studi Deskriptif Kualitatif Motif Subscriber Menonton Channel Youtube Presiden Joko Widodo). Skripsi thesis, Universitas Muhammadiyah Surakarta.

BACA FULLTEXT
[img] PDF (Naskah Publikasi)
Skripsi hartanto revisi.pdf
Download (793kB)
[img] PDF (Pernyataan Publikasi)
PERNYATAAN PUBLIKASI.pdf
Restricted to Repository staff only
Download (294kB)

Abstract

Subcribers' interest in watching President Joko Widodo's Youtube channel is influenced by many motives. The motives of the subscribers watching President Joko Widodo's Youtube channel are different from person to person, but the ability of people to capture messages can form a motive in someone to watch. The research method uses descriptive qualitative method. Data collection techniques uses in-depth interviews by selecting Youtube channel subscribers of President Joko Widodo as interviewee. The technique of determining the informant with purposive sampling technique. Data analysis method in this study uses interactive analysis by data reduction, data presentation and conclusion drawing or verification. The result of the study revealed that the subscriber of Joko widodo's Youtube channel had 4 motives, namely the motive of entertainment and relaxation, personal identity motives, motives for seeking information and motives for friendship. From the four motives, the informants tend to watch President Jokowi's Youtube channel primarily because of the motive of information and entertainment.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Motif, Watch and Subssriber
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User: HARTANTO SETIABUDI
Date Deposited: 31 Dec 2018 03:42
Last Modified: 31 Dec 2018 03:42
URI: http://eprints.ums.ac.id/id/eprint/69546

Actions (login required)

View Item View Item
UMS ETD-db is powered by EPrints 3 which is developed by the School of Electronics and Computer Science at the University of Southampton. More information and software credits.