Nyxedanovya, Zhetyo and -, Inayah, S.H., M.H (2018) Merek Kolektif Sebagai Upaya Pemberdayaan Usaha Mikro Kecil dan Menengah Kampung Batik Laweyan Ditinjau dari Undang-Undang Nomor 20 Tahun 2016 Tentang Merek dan Indikasi Geografis. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The problem in this research is how collective trademark registration procedure of UMKM Kampung Batik Laweyan and whether collective brand can be used as alternative of brand protection. The purpose of this research is to know and analyze collective brand registration procedure of UMKM Kampung Batik Laweyan and the use of collective brand as an alternative of brand protection. In this research, empirical juridical approach is descriptive. Sources of data consists of primary data ie interviews and secondary data ie official documents, books, and research results tangible reports. Methods of data collection through literature study and field study (interview), then the data were analyzed qualitatively. From this research, it is found that in applying for collective brand registration as common property, it is almost similar to the registration of a brand in general, only in the registration of a mark must be clearly stated and clear that the mark 2 will be used as a collective brand and the application of collective mark must be accompanied copies of the terms of collective brand use signed by all the respective owners of the mark, this provision is governed by Act No. 20 of 2016 concerning brands and geographical indications. The use of collective trademarks can be used as an alternative to brand protection of UMKM businessmen in Kampung Batik Laweyan, as well as the use of collective brands more effectively than ordinary brands, using collective brand and joint marketing can reduce the level of unhealthy business competition among UMKM businesspeople in Kampung Batik Laweyan.
| Item Type: | Karya ilmiah (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Brand Protection Alternatives, Collective Marks, UMKM |
| Subjects: | K Law > K Law (General) |
| Divisions: | Fakultas Hukum > Hukum |
| Depositing User: | ZHETYO NYXEDANOVYA |
| Date Deposited: | 18 Jul 2018 07:06 |
| Last Modified: | 18 Jul 2018 07:06 |
| URI: | http://eprints.ums.ac.id/id/eprint/63274 |
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