Hakim, Luqmanul and , Drs. Budi Santoso S.Sos M.Si (2018) Manajemen Krisis Panitia SIPA 2015(Studi Deskriptif Kualitatif Peran Humas dalam Mengembalikan Citra Negatif SIPA di Kalangan Media). Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
This study aimed to describe the role of public relations in SIPA restore the negative image in the media. This study is a descriptive analysis with qualitative approach. The focus of this research is the role of PR in return the SIPA negative image in the media. To obtain the accurate information needed valid data sorted and used interview and documentation. The analysis technique used is descriptive analysis, means of data obtained from the field will be presented for what then analyzed descriptively. The results showed that the role of PR in return the negative image SIPA Among Media is consulting with senior journalists, consultation with the Tourism Office of Surakarta, on approach anjangsana and Gathering Editorial Office and apologized terbut in forum press conference. Keywords: Public Relations, Image, Media.
| Item Type: | Karya ilmiah (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Public Relations, Image, Media. |
| Subjects: | H Social Sciences > HN Social history and conditions. Social problems. Social reform |
| Divisions: | Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi |
| Depositing User: | LUQMANUL HAKIM |
| Date Deposited: | 05 Jan 2018 03:50 |
| Last Modified: | 13 Feb 2018 01:43 |
| URI: | http://eprints.ums.ac.id/id/eprint/57945 |
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