Syifa, Mochammad and , Dra. Umrotun., M.Si (2024) Analisis Potensi Dan Pengembangan Objek Wisata Budaya Di Kota Surakarta Tahun 2018-2022. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The Surakarta City “Rencana Pembangunan Jangka Menengah Daerah (RPJMD) Tahun 2021-2026” has a vision to realize Surakarta as a Modern, Resilient, Agile, Creative and Prosperous Cultural City. Therefore, the City of Surakarta is supported by various types of cultural-themed tourist attractions which have the potential to be developed, but the problem is that the development of cultural tourist attractions in the City of Surakarta is not yet comprehensive, which causes the number of visitors to only be high at certain tourist attractions. The aim of this research is to analyze the internal and external factors of the potential of cultural tourism objects and analyze their development. The data collection methods used were observation, interviews and documentation. Furthermore, the data processing technique used in this research is scoring, the data source of which comes from Rencana Induk Pembangunan Kepariwisataan Daerah Tahun 2016-2026 and several other related sources, while the data analysis method uses SWOT obtained through interviews. The research results show that tourist attractions that have moderate internal potential are the Baluwarti Cultural Tourism Village, the Radya Pustaka Museum, the Triwindu Antique Market, and the Surakarta Kasunanan Palace. Apart from that, those that have high internal potential are Kampung Batik Kauman, Kampung Batik Laweyan, Keris Nusantara Museum, and Puro Mangkunegaran, while for external potential cultural tourism objects in the city of Surakarta already have a high level of external potential. The appropriate development strategy through SWOT analysis is to maximize online-based cultural promotion, invite external parties to collaborate, provide training to parties within the tourist attraction, add alternative activities that can be carried out at the tourist attraction, and digitize the existing collections.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | objek wisata budaya, pengembangan wisata, SWOT, Kota Surakarta |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) |
| Divisions: | Fakultas Geografi > Geografi Fakultas Geografi > Geografi Fakultas Geografi > Geografi |
| Depositing User: | MOCHAMMAD SYIFA |
| Date Deposited: | 19 Feb 2024 04:40 |
| Last Modified: | 19 Feb 2024 04:40 |
| URI: | http://eprints.ums.ac.id/id/eprint/122257 |
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