Istiqha, Adhella Rachma Istiqha and , Dr. Didit Purnomo, S.E, M.Si (2024) Analisis Tren Pasar Dan Potensi Ekspor Produk Gelang Imitasi "Myjewellery.Id" Di Pasar Internasional. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The Certified Independent Study and Internship Program (MSIB) is one of the activities organized by the Merdeka Campus with the aim of providing students with knowledge and experience about the professional world related to their field of study. The MSIB program also provides certificates to students who have successfully completed internships or independent studies. One of the partners or companies for this independent study program is LaCorre which is under the auspices of the National Export School Foundation. PT. LaCorre Loka Maya is an independent study partner that operates in the export sector, especially fashion. MyJewellery.id is a new brand of imitation bracelet products made from natural stones and beads that involves students with the Ngarsopuro Night Market MSMEs, Solo. Through activities organized by LaCorre, students contribute to fashion exports by improving MSME products through branding/packing, digital marketing and helping MSMEs increase their understanding of export potential. This program is expected to help MSMEs market their products both in local markets and even international markets.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | export, imitation bracelet, MSMEs, MSIB |
| Subjects: | H Social Sciences > HC Economic Development |
| Divisions: | Fakultas Ekonomi dan Bisnis > Ilmu Ekonomi dan Studi Pembangunan |
| Depositing User: | ADHELLA RACHMA ISTIQHA |
| Date Deposited: | 07 Feb 2024 07:22 |
| Last Modified: | 07 Feb 2024 07:22 |
| URI: | http://eprints.ums.ac.id/id/eprint/121609 |
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