Analisis Penggunaan Media Baru Instagram Dinas Kesehatan Kota Surakarta Dalam Sosialisasi Penanganan Covid-19

Risyad, Muhammad and , Yudha Wirawanda, M.A (2023) Analisis Penggunaan Media Baru Instagram Dinas Kesehatan Kota Surakarta Dalam Sosialisasi Penanganan Covid-19. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This study aims to analyze the strategy for using the new Instagram media, the Surakarta City Health Office in providing information related to Covid-19 to the public. Strategy is a way to achieve goals by planning and management. Health Communication is an activity of providing information that aims to influence people's attitudes. The type of research this time is a case study using interview and observation techniques through photo documents. The results in this study show that the strategy used by the Surakarta City Health Office admin in socializing the handling of Covid-19 through Instagram is able to influence and change people's habits in carrying out their daily activities so that they are protected from Covid-19 and know what to do if infected with Covid-19.

Item Type:	Thesis (Skripsi)
Uncontrolled Keywords:	Communication Strategy, Health Communication, Instagram, Covid-19
Subjects:	H Social Sciences > HE Communications
Divisions:	Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User:	MUHAMMAD RISYAD
Date Deposited:	31 Jan 2023 06:53
Last Modified:	31 Jan 2023 06:53
URI:	http://eprints.ums.ac.id/id/eprint/107751

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