Adika, Lutfiah Ayu and , Nur Rizqi F.S.Sy.,M.BA.,M.SEI (2021) Pengaruh Kualitas Sistem, Kualitas Layanan, Kemudahan Pengguna, Promosi, Religiusitas Terhadap Kepuasan Pengguna Dan Keputusan Pengguna Shopee Paylater Kepercayaan Sebagai Variabel Perantara. Skripsi thesis, Universitas Muhammadiyah Surakarta.
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Abstract
The rapid development of fintech is based on human needs for a practical and modern life. Currently emerging technology-based loan services that greatly facilitate consumers in shopping. Shopee Paylater is a payment method using instant loan funds from application companies related to installments or paying off when the loan is due and with small interest. Shopee Paylater in Islamic law based on a qard contract and DSN-MUI Fatwa No: 116/DSN-MUI/IX/2017 explains that Shopee Paylater loans are not allowed because they contain elements that harm users. This study was conducted to determine the effect of system quality, service quality, user convenience, promotion, and religiosity on user satisfaction and Shopee Paylater user decisions trust as an interval variable. The type of data in this study is quantitative data using the Structural Equation Modeling (SEM) method. The sampling technique used is purposive sampling taken from 227 respondents and processed using SPSS and AMOS software. The results of this study are system quality, service quality, user convenience, promotion, and religiosity, there are significant and insignificant effects on user decisions, user satisfaction, and Shopee Paylater trust.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Shopee, Paylater, E-commerce, Kualitas Sistem, Kualitas Layanan, Kemudahan Pengguna, Promosi, Religiusitas, Kepuasan Pengguna, Keputusan Pengguna, Kepercayaan |
| Subjects: | H Social Sciences > HB Economic Theory |
| Divisions: | Fakultas Agama Islam > Hukum Ekonomi Syariah (HES) |
| Depositing User: | LUTFIAH AYU ADIKA |
| Date Deposited: | 14 Oct 2021 03:54 |
| Last Modified: | 24 Sep 2022 03:30 |
| URI: | http://eprints.ums.ac.id/id/eprint/94789 |
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