Interaksi Parasosial Penggemar Kpop Di Media Sosial (Studi Deskriptif Pada Fandom Army Di Twitter)

Wardani, Eka Putri and , Rina Sari Kusuma, M.I.Kom (2021) Interaksi Parasosial Penggemar Kpop Di Media Sosial (Studi Deskriptif Pada Fandom Army Di Twitter). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

The convenience offered by social media makes fans feel close to their idols. This study tries to analyze the phenomenon of fan behavior on social media towards their idols, where their media behavior leads to parasocial interactions. As felt by fans of the idol group from South Korea, Bangtan Boys (BTS). BTS fans or Army, actively interact with BTS through social media. Parasocial interactions can be defined as the extent to which fans interact psychologically with media characters. Therefore, the purpose of this study is to describe how the process of parasocial interaction and media activities carried out by Army on Twitter social media through their psychological response occurs in this study. The result of this study then analyzed using PSI-Process Scale categorization. This study used a descriptive qualitative methodology and collect data through interviews and observations. The results showed that all informants actively interacted with BTS through social media Twitter, where the parasocial interaction involved the informants' psychological responses. All of the informants give cognitive responses, affective responses, and behavioral responses when carrying out their parasocial interactions. There are differences in the intensity of the appearance of the three responses to each informant which is caused by differences in the level of the informant's parasocial interaction, the informants of this study are in the level of social-value entertainment and intense-personal feeling.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Fandom, interaksi parasosial, k-pop, media sosial.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User: EKA PUTRI WARDANI
Date Deposited: 16 Aug 2021 14:08
Last Modified: 16 Aug 2021 14:09
URI: http://eprints.ums.ac.id/id/eprint/93583

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