Tinjauan Hukum Islam Terhadap Bisnis Mlm Izaura (Studi Kasus Agen Izaura Makamhaji Kartasura)

IBRAHIM, AAN TAUFIQ and , Yayuli, S.Ag, MPI (2021) Tinjauan Hukum Islam Terhadap Bisnis Mlm Izaura (Studi Kasus Agen Izaura Makamhaji Kartasura). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

The phenomenon of the Multi Level Marketing business is growing rapidly from day to day, starting from Multi Level Marketing in the financial sector or commonly known as chain money arisan and Multi Level Marketing in the field of consumer goods (such as supplements, cosmetics and daily necessities). But for now people prefer to do Multi Level Marketing in the fields of consumer goods, food supplements and cosmetics, and not only that, they also do marketing and the benefits offered to members. Therefore, the MLM phenomenon in Indonesia requires serious attention from scholars in determining the legal status of a marketing system that uses the MLM system, not only from the quality of the halal product, but also the MLM system used whether it is in accordance with Islamic law or not. So that there is no more anxiety among the public about the MLM business that is developing in Indonesia. This research was conducted to find out how Izaura's Multi Level Marketing business system is based on Islamic law.This research uses a type of field research that uses qualitative methods with fieldwork. As for data collection techniques using interviews and documentation. Researchers also use books, research results and the internet as a complement to data related to Multi Level Marketing Izaura.The results of this study indicate that in the MLM business mechanism Izaura usually does is selling goods, recruiting, building networks, and providing guidance and motivation. Izaura's business does not conflict with Islamic law and meets tiered direct sales standards as stated in the fatwa from DSN-MUI No. 75 / DSN-MUI / VII / 2009. However, there are some upper members who do not carry out their duties in fostering the members under them. So that the bonus that the member gets is haram.

Item Type: Thesis (Skripsi)
Uncontrolled Keywords: Islamic Law, Multi Level Marketing, Izaura
Subjects: B Philosophy (General) > BA Islam > BA12 Hukum Ekonomi Islam
H Social Sciences > HF Commerce
Divisions: Fakultas Agama Islam > Hukum Ekonomi Syariah (HES)
Depositing User: A'AN TAUFIQ IBRAHIM
Date Deposited: 11 Jun 2021 22:48
Last Modified: 27 Sep 2022 06:55
URI: http://eprints.ums.ac.id/id/eprint/91949

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