Food Photo Sharing (Studi deskriptif kualitatif tentang motivasi dalam melakukan Food Photo Sharing di Instagram)

Hari Mukti, Vidi and , Dr. Dian Purworini, S.Sos, MM (2019) Food Photo Sharing (Studi deskriptif kualitatif tentang motivasi dalam melakukan Food Photo Sharing di Instagram). Skripsi thesis, Universitas Muhammadiyah Surakarta.

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As technology advances today, then in doing various activities on social media one of them is sharing photos, has become a common activity for social media users. Photo sharing that is done now is very widespread, namely about any photo, one of which is sharing photos of food. Instagram is a social media that is used as a means to share photos widely. This of course will be utilized by food photo sharing to share information about anything through food photos. When doing food photo sharing on Instagram, there is certainly a motivation for those who do it. This research method uses a qualitative descriptive method. This motivation is used to find out about how motivated to do food photo sharing on Instagram. Data collection from this study uses observations and interviews on the owners of Instagram accounts that have met the criteria of this study. Data collected through observation techniques and using semi-structured interview techniques. Then the data analysis used is data triangulation. The results of this study indicate that the motivation in doing food photo sharing on Instagram is the presence of intrinsic motivation which includes enjoyment, commitment to community. Furthermore, the existence of extrinsic motivation includes selft-development, Reputation gaining, the use of Instagram as a social media for uploading food photos due to external factors to provide information to other Instagram users.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: motivation, social media, food, online photo sharing.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User: VIDI HARI MUKTI
Date Deposited: 27 Aug 2019 04:30
Last Modified: 27 Aug 2019 04:30

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