Komunikasi Pembangunan Melalui Program Desa Siaga Sehat

Adi Wibowo, Yanuar and -, Agus Triyono, M.Si (2018) Komunikasi Pembangunan Melalui Program Desa Siaga Sehat. Skripsi thesis, UNIVERSITAS MUHAMMADIYAH SURAKARTA.

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Abstract

The development program is basically divided into three components: the first is about development communication, then the development program itself that contains ideas the development program, and the third is the wider community. This research focused on community empowerment in health through Desa Siaga program. Desa Siaga is the condition of a region that has readiness in implementing and performing health empowerment independently. The purpose of this research was to know the communication strategy of development done by Promkes Team (Promotion of Health Team) Polokarto through Desa Siaga program in Bulu Village, Polokarto Sub-district, Sukoharjo District. Qualitative descriptive method was used in this research. This method aimed to observe and understand a phenomenon in society and then described it using in-depth data. This study used primary and secondary data, primary data obtained from in-depth interviews to informants, and secondary data itself came from findings and documentation data collected by researchers in the field during the research process. The determination of informants used the Purposive technique. This technique was done by choosing a resource that was perceived to be able to represent and had wide knowledge related to the program which was studied. In this research, Promotion Team had successfully implemented Desa Siaga program by using 5P technique (Pemungkinan / Possibility, Penguatan / Reinforcement, Perlindungan / Protection, Penyokongan / Support, and Pemeliharaan / Maintenance). The findings showed that Desa Siaga Program was a program introduced by Promotion Team of Polokarto Community Health Center. It got the public response by forming an organization to launch the program that is FKD (Forum Kesehatan Desa / Village Health Forum).

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: Development Communication, Community Empowerment, Desa Siaga.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ilmu Komunikasi dan Informatika > Ilmu Komunikasi
Depositing User: YANUAR ADI WIBOWO
Date Deposited: 02 Jul 2018 07:02
Last Modified: 02 Jul 2018 07:02
URI: http://eprints.ums.ac.id/id/eprint/62929

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