PEMANFAATAN PERLINDUNGAN HUKUM MEREK OLEH PENGUSAHA UKM BATIK DI KOTA SURAKARTA

RUSLI, DELLA CLARISHA (2017) PEMANFAATAN PERLINDUNGAN HUKUM MEREK OLEH PENGUSAHA UKM BATIK DI KOTA SURAKARTA. Skripsi thesis, Universitas Muhammadiyah Surakarta.

	PDF (NASKAH PUBLIKASI) NASKAH PUBLIKASI.pdf Download (887kB)
	PDF (HALAMAN DEPAN) HALAMAN DEPAN.pdf Download (961kB)
	PDF (BAB I) BAB I.pdf Download (251kB)
	PDF (BAB II) BAB II.pdf Restricted to Repository staff only Download (264kB)
	PDF (BAB III) BAB III.pdf Restricted to Repository staff only Download (267kB)
	PDF (BAB IV) BAB IV.pdf Restricted to Repository staff only Download (97kB)
	PDF (DAFTAR PUSTAKA) DAFTAR PUSTAKA.pdf Download (90kB)
	PDF (LAMPIRAN) LAMPIRAN.pdf Restricted to Repository staff only Download (441kB)
	PDF (PERNYATAAN PUBLIKASI ILMIAH) SURAT PERNYATAAN PUBLIKASI KARYA ILMIAH.pdf Restricted to Repository staff only Download (261kB)

Abstract

This study aims to find out the reason why UKM batik entrepreneurs in Surakarta have not used the protection of brand law and to know the obstacles in the implementation of brand law protection in Surakarta. The research method used descriptive juridical empiric method. Sources of data consists of primary data ie interviews and secondary data namely primary, secondary and tertiary legal data. Methods of data collection through literature study and field study (interview), then the data were analyzed qualitatively. The result of the research shows that the reason for the UKM batik businessmen in Surakarta City has not utilized legal protection against trademarks, such as lack of knowledge about brand registration, and assuming the brand does not need to be registered, also the low role of government and the high cost of registration of brand. While the obstacles encountered in the implementation of brand law protection derived from the lack of understanding and entrepreneurial stupidity of the importance of the brand, because entrepreneurs put forward the quality, some entrepreneurs also produce batik without brand because the product will be sold back to people who will attach their own brand to the batik. And than constraints come from the Government of the City of Surakarta, where the Office of Cooperatives and UKM as representatives of the Government of the City of Surakarta do not understand the rule of the brand that is Law No. 20 of 2016 on Brands and Geographical Indications.

Item Type:	Karya ilmiah (Skripsi)
Uncontrolled Keywords:	legal protection, brand, UKM
Subjects:	K Law > K Law (General)
Divisions:	Fakultas Hukum > Hukum
Depositing User:	DELLA CLARISHA RUSLI
Date Deposited:	04 Nov 2017 02:46
Last Modified:	04 Nov 2017 02:46
URI:	http://eprints.ums.ac.id/id/eprint/56911

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