Hubungan Antara Celebrity Worship Youtuber Dengan Perilaku Imitasi Pada Remaja

Alfarisi, Moh. Buyung and , Dra. Zahrotul Uyun, M.Si. (2017) Hubungan Antara Celebrity Worship Youtuber Dengan Perilaku Imitasi Pada Remaja. Skripsi thesis, Universitas Muhammadiyah Surakarta.

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Abstract

This research aims to understand the relation between youtuber celebrity worship and imitation. Subject of this research are grade 7th and 8th junior high school student at Surakarta. Which is amount 94 students. On this research, the subject selected by purposive sampling method. The measurements are celebrity worship scale and imitation behavior scale. Data analysis in this research use product moment correlation. Based on the result the coefficient correlation value (rxy) = 0,662 and p = 0,000 (p<0,01), This means there is a positive relation that’s very significant between celebrity worship and imitation behavior in teenager. Higher value of celebrity worship then the value of imitation gets higher too vice versa. The effective contribution of celebrity worship youtuber to imitation behavior is 43.8%. The degree of celebrity worship on the subject is included in the moderate category, and the level of imitation behavior on the subject is also included in the moderate category.

Item Type: Karya ilmiah (Skripsi)
Uncontrolled Keywords: celebrity worship, imitation behavior, teenager
Subjects: B Philosophy. Psychology. Religion > BF Psychology
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions: Fakultas Psikologi > Psikologi
Depositing User: MOH. BUYUNG ALFARISI
Date Deposited: 15 Aug 2017 03:46
Last Modified: 15 Aug 2017 03:46
URI: http://eprints.ums.ac.id/id/eprint/55546

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